Spotlighting the emerging markets of the MiddleEast & Africa, our 2025 P&C Re Brand Rankings explore regional brand performance and trends.

2025 P&C Re brand highlights

• Swiss Re is the leading brand in both Africa and the Middle East, followed by Munich Re and Hannover Re, respectively
• Expansion-oriented African reinsurers feature more prominently, in contrast with their Middle Eastern counterparts
• Africa Re stands out as the leader among regional brands, receiving the largest ratings uplift in 2025 and climbing one position (now 3rd within Africa)
• Zep Re and Santam Re achieved the largest year-on-year ranking gains, each leaping eight places

Looking ahead to 2026, brand recognition and differentiation will be influenced by the blended effects of renewed interest from international firms, a softening rate cycle, and a growing preference for the domestication of risk placement.

Exhibit 1: 2025 P&C Re Brand Rankings – MiddleEast & Africa Top 20

NMG Consulting’s P&C Reinsurance Brand Rankings offer insight into brand performance, derived from the evaluation of reinsurers in NMG’s annual Study of the P&C Reinsurance market which includes feedback from over 2,000 re/insurance executives globally. Factors evaluated include the unaided perspectives of insurers and reinsurance brokers as to the ‘best-quality’ reinsurer brands overall, as well as any distinct preferences for specialist expertise at the line of business level.